Expert Customer Analytics (m/f/d) - Temporary 2 years

Job description

Your Tasks: - Ownership for Experimentation & Measurement (A/B Testing) in Customer & Direct Marketing Campaign Analytics - Acting as SME and knowledge hub for testing methodology - Standardization of test setups, metrics, and significance calculations - Design and implementation of a reusable testing framework in the reporting backend - Enablement of automated, scalable test evaluation for current and future reporting - Ownership of long-term control group reporting, including concept development, reporting, and dashboard ownership - Standardization of ad-hoc analysis frameworks and provision of stakeholder support - Lead Advanced Forecasting & Scenario Planning - Serving as methodology lead and strategic sparring partner for predictive analytics - Development of models for KPI forecasting, trend analysis, and scenario planning - Integration of forecasting models into the existing technology stack - Co-Development of Backend Data Architecture - Building and maintenance of an internal data mart based on CCDM Your Profile: - Proven experience in Data Analytics, ETL development, SQL-based data modelling and reporting - Strong statistical and experimental background, including hypothe...