Digital Media Specialist

Job description

Digital Media Specialist Job Type: Full-time, in person Monday - Friday Location: Dunwoody, ATL: Rooms To Go is looking for a Digital Media Specialist to join our growing in-house digital marketing team! Overview: We are seeking a detail-oriented Digital Campaign Manager with 2–3 years of experience to support the planning, execution, and optimization of paid digital marketing campaigns. This role will play a key part in driving performance across multiple channels and ensuring campaigns are executed accurately and efficiently. Key Responsibilities: - Build, launch, and manage paid digital campaigns across digital ad platforms with an emphasis on social ad platforms - Monitor campaign performance daily and make data-driven optimizations to improve KPIs - Ensure accuracy in campaign setup, including targeting, budgets, creatives, tracking, and naming conventions - Collaborate with full paid media team to develop and structure tests - Analyze performance data and provide regular reporting and actionable insights - Troubleshoot campaign issues and proactively identify opportunities for improvement - Proactively seek out clarification - Maintain organized documentation and adhere to be...