Marketing Director, Hospital Automation and Connectivity
Masimo · Irvine, California, US
Job Summary As the Marketing Director for Hospital Automation & Connectivity, you will set and drive the strategic vision for Masimo’s interconnected hospita...
Job description
Job Summary As the Marketing Director for Hospital Automation & Connectivity, you will set and drive the strategic vision for Masimo’s interconnected hospital automation and connectivity solutions. You will develop a global marketing plan to drive revenue, define next generation product requirements, execute new product introductions, develop product positioning and strategic messaging and execute launches across acute care, alternate care, and hospital to home segments to accelerate growth. Duties & Responsibilities: Minimum & Preferred Qualifications and Experience - Lead development and execution of global marketing strategies for hospital automation and connectivity solutions. - Own product roadmap, defining the requirements for next generation products in the pipeline, developing the business case, marketing plan and lifecycle planning across connectivity platforms. - Manage the product life cycle to include new product introductions and end of life activities. - Bridge product vision with commercial outcomes—including brand positioning, value messaging, product launches, and revenue growth. - Support the commercial teams in growing the hospital automation business with market...