London Trade Activation Executive

Job description

THE ROLE & RESPONSIBILITIES: Reports to: Head of Trade Activation Key internal relationships: Head of On Trade, Brand Manager, Head of Trade Activation, London Key Account Manager Key external relationships: key stakeholders in flagship customers including GM’s, AM’s, event managers, ops managers and CEOs Key responsibilities: 1. Key Accounts Ownership - you will take full responsibility for looking after some of our best accounts in the region and being the face of JUBEL. We want to be the best brand our venues work with so your focus will be engaging bar managers, bar staff and consumers alike, ensuring the beer is flying through the taps and that we're all over the detail. 2. Sampling - our beer is delicious, so the simplest way to drive sales growth is getting more consumers to try it for the first time. A key focus for the role will be delivering creative and memorable experiences for consumers when getting a JUBEL in their hand for the very first time, so we're recruiting as many new drinkers as possible and we are the talk of the on-trade. 3. Staff Training - we cant be in sites the whole time, so getting the bar teams who work in the venues we are stocked in day in day out...