Senior User Acquisition Expert

Job description

Full-funnel UA is your playground, and you know every corner — from big-picture vision to hands-on execution. You live for the challenge of managing and optimizing campaigns, squeezing every ounce of performance from every channel. Data isn’t just numbers to you — it’s the map to your next breakthrough, guiding cross-functional collaboration and sparking ideas that scale. Ready to transform traffic into traction and planning into unstoppable growth? Then get in touch! In this role you will: - Execute user acquisition (UA) strategies for games at all stages of development, including prototyping, soft launch, and global release — with a focus on titles driven by in-app purchases (IAP) or subscriptions. - Manage the UA strategy for each product based on its specific goals and lifecycle stage. - Plan, launch, and optimize UA campaigns to meet key performance indicators (KPIs) and drive scalable growth. - Collaborate closely with product, creative, and analytics teams to design and execute tests that enhance both user acquisition effectiveness and overall product performance. - Analyze campaign performance data to uncover insights and continuously improve both UA efficiency and return o...