Creative Strategist
David Protein · New York City, New York, US
Company: David creates tools to increase muscle and decrease fat. Our first product is a protein bar. More broadly, David is a platform to develop high-prote...
Job description
Company: David creates tools to increase muscle and decrease fat. Our first product is a protein bar. More broadly, David is a platform to develop high-protein, low-calorie, blood-sugar-friendly foods that are craveable. This is a rare opportunity to join a breakout food brand at a pivotal stage of growth. Led by CEO Peter Rahal, Cofounder and Former CEO of RXBAR, David is working to become the leading consumer food brand focused on high-protein foods in North America and beyond. Role & Responsibilities: This role sits at the intersection of performance and brand. You’ll support the creative strategy that shapes how David shows up across paid, organic, and social-first channels, from brand storytelling and product launches to UGC-style performance ads and lo-fi content. You’ll bring clarity, taste, and direction across platforms, translating brand identity into content that feels culturally relevant and drives measurable results. This is a role for someone who can think strategically, move quickly, and turn insights into creative that performs. Creative Strategy and Direction: - Develop and support high-level creative strategy across paid ads, UGC, influencer content, and social ca...