Director, Calendar and Product Marketing

Job description

The Director, Calendar & Product Marketing is a senior marketing leader responsible for owning the end‑to‑end growth agenda for the KFC US menu. This role leads enterprise menu strategy, breakthrough innovation, national commercialization, and category growth across the full menu portfolio. The Director sets the three‑year vision for menu evolution, balancing bold, culture‑shaping innovation with disciplined commercial planning to drive transactions, profitable sales growth, and long‑term brand equity. This role uniquely integrates product innovation, category strategy, menu architecture, and the national commercial calendar into a single, cohesive growth engine. Success in this position requires strong strategic vision, deep commercial acumen, and the ability to align cross‑functional partners to ensure what KFC invents, how it is merchandised, and when it launches are fully synchronized across physical and digital channels. Enterprise Menu Vision & Multi‑Year Growth Strategy (5%) Innovation & Product Marketing Leadership (25%) Commercial Calendar & Menu Architecture (25%) Product Marketing & Category Ownership (25%) - Define and lead a bold, insight‑driven three‑year menu growth...