Brand Manager

Job description

Description About Us: Redbarn Pet Products was co-founded in 1996 by lifelong friends Jeff Baikie and Howie Bloxam, who met as 12-year-olds on a hockey rink in Canada. Inspired by a shared passion for wholesome, high-quality dog food, they built a company that has grown to a family of 500 members, offering over 200 foods, treats, and chews. As a family-owned business for over 25 years, Redbarn’s culture is rooted in the belief that they are more than just a team—they are a family. Job Summary: Redbarn is looking for a strategic and creative Brand Manager to help our brand stand out, grow, and connect with customers in meaningful ways. You’ll leverage insights, trends, and your leadership to optimize product assortment, pricing, merchandising, and marketing across all channels—especially digital and social media. What You’ll Do: - Drive brand growth with data-informed strategies for products, pricing, and merchandising. - Lead cross-functional teams to deliver projects on time and on target. - Turn consumer insights into innovative product ideas and impactful marketing campaigns. - Plan and execute new product launches from concept to market. - Support sales with insight-driven sell...