Trade & Category Manager WET

Job description

Your Role As a Trade & Category manager Grocery brands for the Wet Food category , you will play a key role in accelerating the growth of Affinity’s most strategic and fast ‑ expanding business area. Reporting to the Commercial Excellence manager you will w ork with a high level of autonomy, you will be responsible for translating category strategies into powerful commercial plans, ensuring flawless execution across channels and customers in grocery channel . What you will do: - Definition of the 360° Commercial Vision & Strategy for wet category, with a focus on areas and channels (shelf, assortment, distribution, promotions, Perfect Store initiatives). - Definition of the commercial policy for wet food category in terms of assortment and promotional guidelines, along with tracking of its effectiveness. - Structuring periodic reports to track sell ‑ in and sell ‑ out data, broken down by area, channel, and customer. - Definition and management of the category listing strategy. - Support to the Sales team in building customer plans and developing Category Management projects. - Support to the Perfect Store team in identifying execution opportunities at point of sale by channel/cust...