Senior Director, Revenue Strategy & Audience Insights
New York Botanical Garden · US
NYBG J ob Description Title Reports t o Senior Director, Revenue Strategy & Audience Insights V ice President, Membership & Business Development Position Sum...
Job description
NYBG J ob Description Title: Reports t o: Senior Director, Revenue Strategy & Audience Insights V ice President, Membership & Business Development Position Summary: NYBG is seeking a strategic, analytically driven leader to serve as Senior Director o f Revenue Strategy & Audience Insights. The Senior Director will lead visitation research, and forecasting efforts, translating data into actionable recommendations that shape programming, marketing, ticketing , and long-term revenue planning. The role has high visibility across departments and regularly informs executive decision making. This position is ideal for a candidate with experience in analytics, consumer insights, or ticket and package pricing strategy who is motivated by the prospect of applying this experience to a mission-driven organization. Candidates should have demonstrated experience creating narratives from data and using those to drive recommendations to executive-level audiences. Qualifications: - Translate complex analyses into clear, actionable insights for leadership and cross-functional teams through dashboards, reports, presentations, and visualizations tailored to diverse stakeholders, enabling leadership an...