Marketing Manager
Mattamy Homes · Venice, Florida, US
Location: Venice, FL Employment Type: Full-Time / Permanent / Onsite Reports to: VP of Marketing Who we are Mattamy Homes is the largest family-owned homebui...
Job description
Location: Venice, FL Employment Type: Full-Time / Permanent / Onsite Reports to: VP of Marketing Who we are: Mattamy Homes is the largest family-owned homebuilder in North America, with 45-plus years of history across the United States and Canada. Every year, Mattamy helps more than 8,000 families realize their dream of home ownership. In the U.S., Mattamy is represented in 11 markets – Charlotte, Dallas, Jacksonville, Naples, Orlando, Phoenix, Raleigh, Sarasota, Southeast Florida, Tampa and Tucson. What you’ll do: - Oversee the measurement and reporting performance of all digital marketing campaigns (paid/organic/SEO/eblast ) and assess against goals (ROI and KPIs). Make recommendations for improved performance. - Work alongside agency to brainstorm new and creative growth strategies for digital marketing efforts. - Oversee the distribution of all eblasts (drip campaigns/monthly eblasts/etc.) - Monitor website analytics tools (Google Analytics and agency dashboard) - Oversee agency required updates to website content - Gather sales data from builder team, develop monthly comps report and written sales and marketing report. - Assist in the formatting and editing of marketing collat...