JobMesh

Campaigns Manager Diverse Audiences

Transport for NSW · Macquarie Park, New South Wales, AU

You see the big picture, you’ve always worked on a grand scale, and now you’re ready to re-focus on grand impact. You're ready to help shape our narrative. Y...

Job description

You see the big picture, you’ve always worked on a grand scale, and now you’re ready to re-focus on grand impact. You're ready to help shape our narrative. Your expertise will amplify the impact of initiatives, foster public trust and ensure our stakeholders are engaged and empowered by what we do. In this role, you'll: Develop and implement socially appropriate marketing strategies and campaigns that engage culturally, linguistically, socially, and demographically diverse communities across Transport and NSW. You’ll ensures inclusivity and accessibility in all communications and marketing initiatives. This includes people of diverse sexualities, gender identities, abilities, ages, and backgrounds. You’ll provide integrated, end-to-end advice to support marketing campaigns that foster meaningful connections, build long-lasting relationships, enhance trust in the Transport brand, and continuously improve engagement through data-driven insights. This permanent position is available in a hybrid working model which are aligned with our Flexible Working Arrangements procedures which offers hybrid arrangements subject to approvals including having a mix of two to three days in our Macqua...