Intern - Product Management

Job description

Location : Corporate Office, Vernon Hills, IL. Reports To : Senior Product Manager Position Description: As a Rust-Oleum Product Management Intern, you will be responsible for providing support on specific project objectives as assigned by your manager. Our internship provides involvement in a variety of real-world projects such as: - Digital Marketing - Assist with enhancing features for ShopthePSC.com - Includes: content creation, eComm tile reviews/additions, copywriting, data management, wireframing, SEO keyword research - Brand Development - Assist with activities to support national brand development - Includes: brand logo and iconography development, voice creation, website design, website build, developing marketing activation plan recommendations - Competitive Analysis - Draft competitive landscape to visually represent top competitors in key product categories (service levels, marketing tactics, price, other support, etc) - Analyze how we compare, room for improvement, and prove messaging for strong RO Advantage - New Product Development / Line Extensions - Complete market pricing analysis - Create label redesign concepts - Draft recommendations for phased product launche...