Senior Director, Partnership Marketing

Job description

Overview The Senior Director, Partnership Marketing will be responsible for managing and leading key Enterprise marketing partner relationships to enhance promotion and visibility, meet partner objectives, and increase revenue for the organization. The Senior Director will drive the ideation process (cross departmental) and oversee the creation, implementation, strategic management and profitability of partner promotional programs and initiatives with a strong focus on international properties like Concacaf’s Gold Cup, Concacaf’s Champions Cup & the Mexican National Team (MNT). This role will focus on improving our International Properties partnership marketing infrastructure, identifying efficiencies and best practices, with a focus on driving business opportunities for new and existing partnerships. Responsibilities: - Develop, maintain, and grow strategic relationships with Liga MX, Concacaf and SUM partners and supporting agencies fostering innovation, return on investment, and client service. - Manage the planning cycle and strategic planning for key partners by developing and implementing a business plan for each partner. - Identify insights, create a vision, and articulate a...