Patient Value Partner (Marketing - Hematology)

Job description

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters. The Position: The Patient Value Partner is responsible for the engagement of all activities related to the brand assigned through different levels of their life cycle, covering all specific steps associated to patient’s journeys. Your Responsibilities: Provides input to the Chapter Head for strategy definition, but also its periodic adaptation, depending on the changes that have occurred in the external environment or whenever it is needed. Takes the proper actions to implement the brand strategy in order to maximize the use of the brand, for relevant patient population, achieving the Company objectives. Collaborates in the Chapter to ensure the relevance of his/her brand strategies and the achievement of overall goals. Working c...