Digitial Media Buyer

Job description

Job Location WARSAW PLANT & GO: Job Description: Procter & Gamble (P&G) is one of the world’s largest advertisers, owning globally iconic brands such as Gillette, Pampers, Oral-B and Head and Shoulders. Location: Warsaw: Role: The Digital Media Buye r will be responsible for planning, executing, and optimizing digital media campaigns across various platforms. This role requires a detail-oriented individual with a strong analytical mindset and a passion for leveraging data to drive performance. You will work closely with cross-functional teams to ensure that our digital media strategies align with our overall marketing goals and deliver measurable results. Key responsibilities: Preparing performance marketing campaigns with a particular focus on Social (Meta Ads, TikTok Ads) and Google Ads. Monitoring campaign results and continuously optimizing them according to established KPIs (like CPM, Reach, CTR, VTR etc.). Preparing analyses, reports, and presentations regarding ongoing campaigns. Managing the media budget. Leading projects related to digital media campaigns and web analytics, including the implementation of new tools supporting both areas. Collaborating with multifunctional...