Marketing Automation & Messaging Operations Manager

Job description

Job Posting Title: Marketing Automation & Messaging Operations Manager Req ID: 10138958 Job Description: The Product Marketing & Subscriber Strategy team builds DTC strategies and testing roadmaps that drive growth, engagement, and business results across subscription types. With a focus on optimizing the fan experience across touchpoints, from Marketing Landing Pages through upselling and cancellation flows, building loyal fans who understand the value proposition and stay subscribers. We understand the DTC business and effectively communicate and steer priorities through strategic and targeted marketing efforts. The Marketing Automation & Messaging Operations Manager will be responsible for Braze all support related to journey building, focused on email, in-app, and other messaging channels. The ideal candidate will have a strong background in operations, experience in Braze or other CRM platforms and digital marketing, with a proven track record of improving CRM messaging goals and KPIs. This position is based in New York, NY and is a 1-year project based role. Responsibilities: - Manage and work through requests for Braze messaging from both CRM and Product Marketing teams. - P...