Senior Manager, Paid Social

Job description

WHY NEW ENGEN?: At New Engen, we help brands grow—not just bigger, but smarter. We’re a digital marketing agency built to drive meaningful impact across the entire customer journey, blending media, creative, analytics, influencer, and retail strategies into performance-driven campaigns. Some clients partner with us through long-term agency relationships. Others tap into specialized solutions like Donut Studios and Acorn Creator Suite. Together, these capabilities allow us to deliver integrated, performance-driven work across channels. We’re a collaborative group of strategists, creatives, analysts, and makers who are all in on helping brands and each other thrive. WHAT YOU’LL DO: Lead Paid Social Strategy: - Own paid social strategy across high-spend, complex client accounts - Drive performance across Meta as the primary platform, with expansion into additional channels - Identify opportunities for growth, optimization, and scaling across the funnel Own Platform Relationships: - Act as a key point of contact with platform partners (Meta, TikTok, Reddit, Snap) - Stay ahead of platform trends, betas, and new opportunities - Translate platform insights into actionable strategies for c...