Temporary Context Director, Media
UnitedMasters · Brooklyn, New York, US
Who We Are We are an award-winning independent creative solutions company that aspires to be the most culturally-influential company in the world. We help am...
Job description
Who We Are We are an award-winning independent creative solutions company that aspires to be the most culturally-influential company in the world. We help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do. We are an entrepreneurial business – not a traditional “ad agency.” That means we value resourcefulness and tenacity just as much as we value creativity and intelligence. We’re unapologetically ambitious! We are looking for a Context Director to join Translation. This role is based in Brooklyn, New York with four days in-office and one day remote. What You'll Do: - Lead integrated communications and cultural strategy across all McDonald’s AACM workstreams, translating business objectives into full-funnel channel architecture and campaign systems - Own annual and campaign-level StratPack deliverables (Fan Truth Tour, Pulse Reports, Competitive Reviews, Planning Sessions), ensuring outputs directly inform media, creative, and investment decisions - Direct media strategy inputs in partnership with MI...