Senior Director, Consumer Data Strategy

Job description

Job Description Summary: The Senior Director, Consumer Data Strategy will lead a global capability that ensures consumer data is a strategic asset across Marketing and the broader enterprise. This role is central to our ambition to build marketing systems that are predictive, insightful, and connected to consumer needs. Beyond data collection, this leader will be accountable for translating consumer data into activation, measurement, and sustained business impact at global scale. This leader will define the vision and roadmap for how we strategically evolve, collect, structure, govern, activate, and measure consumer data across all channels and markets. They will collaborate closely across multiple internal stakeholders and with external data partners to ensure our ecosystem fuels meaningful human understanding, more precise audience engagement, and stronger marketing performance. We are seeking a strategic, inclusive, and commercially minded leader with deep expertise in global data strategy leadership, activation frameworks, and measurement. The ideal candidate will combine analytical rigor with creativity, bringing an enterprise mindset and the ability to translate complex data...