Editorial Content Manager

Job description

Join us as an Editorial Content Manager - We’ll look to you to lead on the creation and implementation of editorial content that is engaging and relevant to support delivery of commercially successful marketing campaigns - You’ll be identifying segments and channels to maximise engagement, primarily with existing clients and external prospects - You'll lead on service communications as and when required - This is also an opportunity to play a key role in engaging and influencing key stakeholders, giving you the chance to build a credible professional network What you'll do: As an Editorial Content Manager, you’ll be writing thought-leadership for affluent/High Net Worth/Ultra High Net Worth client segments under Coutts and NatWest and promotional content to amplify the work through a broad range of owned channels including social platforms. You’ll also be: - Contributing to the shape of the strategy for the Private Banking & Wealth Management (PB&WM) franchises, working closely with the Editorial Content Lead - Developing product led campaign collateral for key segments, fully leveraging owned media channels to maximise engagement, aligning with growth aspirations - Establishing st...