JobMesh

Sr Manager, BAP Chains

Kraft Heinz · Chicago, Illinois, US

Job Description As the Senior Manager, Brand Activation & Partnerships – Chains , you’ll drive growth within the US Away From Home (AFH) Business Unit.

Job description

Job Description As the Senior Manager, Brand Activation & Partnerships – Chains , you’ll drive growth within the US Away From Home (AFH) Business Unit. This role focuses on developing strategic priorities for our AFH customers, co-create strategic customer marketing activations to support core brands & innovation launches, deliver go-to-market plans while building and strengthening key external partnerships to drive growth. AFH is all about Taste, Flavor, and Experience and we are pioneering an effort to build a framework where all three elements come to life on the biggest stages of the restaurant industry. We have aligned and dedicated specific resources to support current and accelerate new, high impact strategic initiatives for this channel and with that brings high visibility and high expectations. Opportunity resides to amplify our portfolio of leading iconic brands on a regional and/or national scale, all while creating high impact consumer experiences. This role provides direct interaction with cross-functional activities including AFH Leadership, Consumer Insights, Sales, Brand Marketing, Operations, Research & Development, and Finance, resulting in strengthened marketing...