SVP, Unified Investment
dentsu · New York City, New York, US
Job Description: We believe media investment shouldn’t exist in silos. We believe in media engineered as a unified system, interconnected, intelligent, and d...
Job description
Job Description: We believe media investment shouldn’t exist in silos. We believe in media engineered as a unified system, interconnected, intelligent, and designed to drive measurable business outcomes at speed. As the Investment Lead, you’ll be the architect of that system for clients. You’ll build holistic investment strategies that break down walls between channels, unify signals across the ecosystem, and turn complexity into clarity for clients. Every dollar should not only work harder, but smarter, connected across the entire consumer experience. This is not a role for traditional media buyers. It’s for strategic thinkers, storytellers, and leaders who can translate data and market insight into decisive action and sustainable growth. If you’re ready to lead the next chapter of performance media, we want you on our team. What You’ll Do: Architect the Unified Investment System: Design and manage holistic investment strategies across Search, Social, Programmatic, Video, Retail Media, and beyond ensuring all channels work together as a connected system, not in silos. Balance and oversee working media budgets dynamically, aligning every investment decision with client business obj...