Sr. Director Space & Category Assortment

Job description

Company Description Category Space & Assortment is both a strategic and tactical function within the broader Insights & Category Development team, serving stakeholders both inside and outside the organization. Externally, the CS&A team represents more than 20 retailer category captaincies, where retailers rely on Red Bull to design and execute their core placement flow, space allocation, and assortment strategies. Internally, the CS&A team uses the latest shopper and category insights to develop annual planogram standards, advise product marketing through advanced assortment analytics, and support global category space planning training initiatives. Job Description: SPACE PLANNING METHODOLOGY: Develop a Red Bull space-planning methodology and process to present to key retailers in order to secure category captaincy. Implement the category captaincy plan for each retail partner. For each retail partner, design a tailored roadmap for the evolution of the partnership in year two and beyond. Collaborate with sales teams to identify, prioritize, and plan for the retailers best suited for Red Bull category captaincy. Source and manage tactical vendors, including planogram software and pr...