Marketing Content Specialist
LexisNexis · Dayton, Ohio, US
Marketing Content Specialist – Small Law Firm Market Designs, develops and implements marketing programs and/or pricing strategies to support the organizatio...
Job description
Marketing Content Specialist – Small Law Firm Market Designs, develops and implements marketing programs and/or pricing strategies to support the organization's products, services or market sector. Uses specific marketing strategies and media (e.g., print, broadcast, digital) to launch and position products and services in a sector. Identifies and implements marketing strategies and programs in collaboration with sales and technical teams. Responsibilities are within the Marketing Function as a generalist or in a combination of disciplines. Works within established procedures with a moderate degree of supervision. Work is process driven with expectation of mastery in short time period. Limited prior relevant training or work experience required. Location: Miamisburg, OH (Hybrid): Reports to: Sr Director, Marketing – Small Law About the Role: We’re seeking a strategic and creative Marketing Content Specialist to develop compelling content that drives engagement and conversion across the Small Law Firm segment. This role is ideal for a writer who thrives in a fast-paced, data-driven environment and understands how to translate product capabilities, especially Lexis+AI into persuasive...