Senior Marketing Specialist

Job description

We are looking for a B2B Marketing Specialist to strengthen our ambitious team in Dallas, Texas . You will play a key role in expanding Teltonika’s brand presence across the U.S. and supporting our growth in the North American market through creative and data-driven B2B marketing initiatives. Teltonika’s networking solutions business unit develops and manufactures industrial and enterprise connectivity equipment, primarily routers, switches, gateways, and modems. Our networking devices serve clients in the most complex areas of Industry 4.0, Smart City, and Green Energy. In this role, you will: - Develop and execute localized B2B marketing strategies for lead generation and brand awareness. - Manage digital and partner marketing campaigns, ensuring alignment with global direction. - Create compelling marketing materials, including case studies, product presentations, newsletters, social media posts, and sales collateral. - Support lead generation and marketing automation programs through MDF (Market Development Funds). - Organize and promote events, webinars, and trade shows to enhance market visibility. - Collaborate with the sales team to build engagement with the Teltonika brand...