Director, Global Public Relations

Job description

Position Overview: The Global PR Director will oversee the brand’s global communications calendar and global media strategy for all product categories, including driving high impact collection launches, maintaining strong yearlong editorial coverage, and ensuring brand’s share of voice leadership across print, digital and social editorial channels. The Director also manages the strategic development of all global press materials and directives, including conception, ideation, and oversight of the Global PR team’s briefing documents and process. In addition, the Director will serve as the senior global team member for regional PR teams, reviewing regional requests (i.e. media, events, partnerships), and aligning regional programs and PR activity to global directives, brand guidelines and business objectives. Regional programming, content development and strategic initiatives fall under the purview of this department and will be a collaborative effort with regional PR teams, as will Global Event planning and execution. Key Accountabilities: Global Editorial Strategy - Build and oversee global communications calendar, including key PR activations, product launches, news and ensure ali...