Anthropologie Copy Manager
URBN · Philadelphia, Pennsylvania, US
Role Summary Anthropologie is seeking a Copy Manager to oversee and lead highly engaging copy with an editorial point of view. This role is a critical stewar...
Job description
Role Summary Anthropologie is seeking a Copy Manager to oversee and lead highly engaging copy with an editorial point of view. This role is a critical steward of the Anthropologie voice, overseeing teams, workflows, and philosophies of our brand voice and tone. The Manager/Senior Manager of Copy will be the top-most top editor of work and cross-functional point of contact for all copy. The ideal candidate is a skilled writer and leader of people, teams and projects, adept at brand thinking, creative storytelling, and leading with excellence. Role Responsibilities: - Act as key member of the Brand Narrative and Voice management team, crafting a fresh and updated voice for Anthropologie group brands with a focus on fashion (Anthropologie, Anthropologie Home, Anthropologie Weddings) - Create copy and content toolkits and libraries to scale brand personality, voice and tone, and for the enterprise to adopt across all channels (catalog, store, site, social, email, etc.) - Collaborate as a key partner across creative, merchandising, marketing, brand strategy and content strategy to finalize and refine messaging - Support leadership in Brand Voice and Marketing and Social teams, leveragin...