SENIOR TRADE MARKETEER

Job description

The Senior Trade Marketeer is part of the Marketing Department and reports directly to the Trade Marketing Manager. He/she plays a key role in maximizing the value of supplier marketing budgets by designing trade marketing plans and ensuring their effective execution. A core dimension of the role is the development of partnerships, notably within the Colruyt Group, to drive cross-company marketing initiatives and unlock new growth opportunities for Newpharma. Beyond execution, the Senior Trade Marketeer acts as a reference point within the team, leveraging experience to guide, challenge and elevate the practices of more junior team members, without managerial responsibility. Trade Marketing & Partnership Development: Design and implement annual trade marketing plans based on budgets negotiated by the Purchasing Department, ensuring strong alignment with commercial agreements and business priorities Develop win-win partnerships with key suppliers and pharmaceutical laboratories, maximizing brand visibility and sales performance on the e-commerce platform Drive and expand collaborations within the Colruyt Group, identifying and launching inter-company marketing initiatives (co-brande...