Service Design Manager - Marketing Journeys

Job description

Job Description Are you an expert in end-to-end cross-channel journeys and influencing multidisciplinary teams to orchestrate a digital ecosystem? Then keep reading and get your application ready, we’re looking for you! This Service Design Manager role will drive complex, omnichannel marketing journeys across experiences and to uchpoint s operated by Digital Consumer Engagement (DCE) . At the heart of the DCE Marketing & Orchestration team, they will deliver critical business value across the marketi ng funnel. Collaborating with multidisciplinary teams to reimagine and optimize marketing -led growth initiatives, ensuring seamless inte gratio n of business goals, user needs and feasibility. This work will directly impact strategic priorities, crafting how the organization delivers value to both internal and external partners. Responsibilities: Discovery & Research: Plan and facilitate user research and discovery activities, closely collaborating with performance and growth marketing leads, audience teams, product leads and other diverse partners to uncover needs, pain points and opportunities. Journey Mapping & Blueprinting : Lead the mapping of as-is and to-be user journeys and se...