JobMesh

Director, Integrated Media Planner

/prompt · New York City, New York, US

About Us We are /prompt — the agency that helps brands outsmart, not outspend, the competition. Reborn from the Lippe Taylor Group, we help brands evolve fro...

Job description

About Us We are /prompt — the agency that helps brands outsmart, not outspend, the competition. Reborn from the Lippe Taylor Group, we help brands evolve from storytelling to storymaking — creating ideas that drive conversation, shape culture, and earn a lasting place in people’s lives. Our model unites data, strategy, creativity, and media into a single system designed to turn ideas into market impact. Learn more at meetprompt.com. Role Overview: We are looking for a VP, Integrated Media Planning to lead full-funnel, cross-channel media strategy across a portfolio of brands, with a focus on pharma, beauty, and other regulated environments. This role is for a builder-strategist. You have a clear understanding of how to balance performance marketing and brand building, and an ability to translate data and platform signals into actionable insights that inform creative, content, and messaging systems, not just media optimization. This is a senior strategic role within a broader, evolving media and Audience Experience model, with a focus on building and proving integrated planning approaches across key accounts. This role sits within Audience Experience — an integrated discipline dedic...